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  • [Solved] WK 10 ASSIGN EPID

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    – a year ago **files (1)** – WK10ASSIGN.EPID.docx **WK10ASSIGN.EPID.docx** This file is too large to display. [View in new window](https://www.sweetstudy.com/files/wk10assign-epid-docx) **WK10ASSIGN.EPID.docx** This file is too large to display. [View in new window](https://www.sweetstudy.com/files/…

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    – a year ago

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    – WK10ASSIGN.EPID.docx

    **WK10ASSIGN.EPID.docx**

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  • [Solved] WK 10 ASSIGN DATA

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    – a year ago **files (2)** – ## WK8Rubric.docx – WK10ASSIGN.DATAQualityImprovementProject.docx **## WK8Rubric.docx** Close Rubric | | | | | — | — | — | | NURS_8211_Week8_Assignment_Rubric | | | | | | **NURS_8211_Week8_Assignment_Rubric** | | **Criteria** | **Ratings** | **Pts** | | Com…

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    – a year ago

    **files (2)**

    – ## WK8Rubric.docx

    – WK10ASSIGN.DATAQualityImprovementProject.docx

    **## WK8Rubric.docx**

    Close Rubric

    | | | |
    | — | — | — |
    | NURS_8211_Week8_Assignment_Rubric |
    | | | |
    | **NURS_8211_Week8_Assignment_Rubric** |
    | **Criteria** | **Ratings** | **Pts** |
    | Completed Appendix E: Determined if the evidence answered the evidence-based practice question. | **20 to >16 pts**<br>**Excellent**<br>The response comprehensively and clearly determined if the evidence answered the EBP question. The response comprehensively and clearly analyzes the evidence.<br>**16 to >15 pts**<br>**Good**<br>The response clearly determined if the evidence answered the EBP question. The response clearly analyzes the evidence.<br>**15 to >12 pts**<br>**Fair**<br>The response inaccurately or vaguely determined if the evidence answered the EBP question. The response inaccurately or vaguely analyzes the evidence.<br>**12 to >0 pts**<br>**Poor**<br>The response vaguely or inaccurately determined if the evidence answered the EBP question, or it is missing. The response includes inaccurate and vague examples that do not analyze the evidence, or it is missing. | 20 / 20 pts |
    | Completed Appendix E: Select the appropriate appraisal for the selected study: quantitative, qualitative, or mixed methods. | **55 to >49 pts**<br>**Excellent**<br>The response comprehensively and clearly analyzed the evidence. The response comprehensively and clearly analyzes the effectiveness of evidence, or accurately completed the section in the appendix.<br>**49 to >43 pts**<br>**Good**<br>The response clearly analyzed the evidence. The response clearly analyzes the effectiveness of evidence, or accurately completed the section in the appendix.<br>**43 to >12 pts**<br>**Fair**<br>The response inaccurately or vaguely analyzed the evidence. The response inaccurately or vaguely analyzes the effectiveness of evidence, or accurately completed the section in the appendix.<br>**12 to >0 pts**<br>**Poor**<br>The response inaccurately or vaguely analyzed the evidence, or it is missing. The response inaccurately or vaguely analyzes the effectiveness of evidence or did not accurately complete the section in the appendix, or it is missing. | 55 / 55 pts |
    | Completed Appendix G: Identified the EBP question for one selected article. | **5 to >4 pts**<br>**Excellent**<br>The response clearly and accurately identified the EBP question of the selected article.<br>**4 to >3.5 pts**<br>**Good**<br>The response accurately identified the EBP question of the selected article.<br>**3.5 to >3 pts**<br>**Fair**<br>The response vaguely or inaccurately identified the EBP question of the selected article.<br>**3 to >0 pts**<br>**Poor**<br>The response vaguely or inaccurately identified the EBP question of the selected article, or it is missing. | 0 / 5 pts |
    | Completed Appendix G: Completed all components of the form for the selected article. | **55 to >49 pts**<br>**Excellent**<br>The response comprehensively and clearly completed all sections of the form. The response comprehensively and clearly analyzes the article and provides a clear review of the article selected.<br>**49 to >43 pts**<br>**Good**<br>The response clearly completed all sections of the form. The response clearly analyzes the article and provides a clear review of the article selected.<br>**43 to >12 pts**<br>**Fair**<br>The response inaccurately or vaguely completed all sections of the form. The response inaccurately or vaguely analyzes the article and provides a clear review of the article selected.<br>**12 to >0 pts**<br>**Poor**<br>The response inaccurately or vaguely completed all sections of the form, or it is missing. The response inaccurately or vaguely analyzes the article and provides a clear review of the article selected, or it is missing. | 55 / 55 pts |
    | Written Expression and Formatting—Paragraph Development and Organization: Paragraphs make clear points that support well-developed ideas, flow logically, and demonstrate continuity of ideas. Sentences are carefully focused—neither long and rambling nor short and lacking substance. A clear and comprehensive purpose statement and introduction is provided which delineates all required criteria. | **5 to >4 pts**<br>**Excellent**<br>Paragraphs and sentences follow writing standards for flow, continuity, and clarity. A clear and comprehensive purpose statement, introduction, and conclusion is provided which delineates all required criteria.<br>**4 to >3.5 pts**<br>**Good**<br>Paragraphs and sentences follow writing standards for flow, continuity, and clarity 80% of the time. Purpose, introduction, and conclusion of the assignment is stated, yet are only briefly described.<br>**3.5 to >3 pts**<br>**Fair**<br>Paragraphs and sentences follow writing standards for flow, continuity, and clarity 60%–79% of the time. Purpose, introduction, and conclusion of the assignment is vague or off topic.<br>**3 to >0 pts**<br>**Poor**<br>Paragraphs and sentences follow writing standards for flow, continuity, and clarity < 60% of the time. No purpose statement, introduction, or conclusion was provided. | 0 / 5 pts |
    | Written Expression and Formatting—English Writing Standards: Correct grammar, mechanics, and proper punctuation. | **5 to >4 pts**<br>**Excellent**<br>Uses correct grammar, spelling, and punctuation with no errors.<br>**4 to >3.5 pts**<br>**Good**<br>Contains a few (one or two) grammar, spelling, and punctuation errors.<br>**3.5 to >3 pts**<br>**Fair**<br>Contains several (three or four) grammar, spelling, and punctuation errors.<br>**3 to >0 pts**<br>**Poor**<br>Contains many (≥ 5) grammar, spelling, and punctuation errors that interfere with the reader’s understanding. | 5 / 5 pts |
    | Written Expression and Formatting: The paper follows correct APA format for title page, headings, font, spacing, margins, indentations, page numbers, parenthetical/in-text citations, and reference list. | **5 to >4 pts**<br>**Excellent**<br>Uses correct APA format with no errors.<br>**4 to >3.5 pts**<br>**Good**<br>Contains a few (one or two) APA format errors.<br>**3.5 to >3 pts**<br>**Fair**<br>Contains several (three or four) APA format errors. | |

    **WK10ASSIGN.DATAQualityImprovementProject.docx**

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    **WK10ASSIGN.DATAQualityImprovementProject.docx**

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    **## WK8Rubric.docx**

    Close Rubric

    | | | |
    | — | — | — |
    | NURS_8211_Week8_Assignment_Rubric |
    | | | |
    | **NURS_8211_Week8_Assignment_Rubric** |
    | **Criteria** | **Ratings** | **Pts** |
    | Completed Appendix E: Determined if the evidence answered the evidence-based practice question. | **20 to >16 pts**<br>**Excellent**<br>The response comprehensively and clearly determined if the evidence answered the EBP question. The response comprehensively and clearly analyzes the evidence.<br>**16 to >15 pts**<br>**Good**<br>The response clearly determined if the evidence answered the EBP question. The response clearly analyzes the evidence.<br>**15 to >12 pts**<br>**Fair**<br>The response inaccurately or vaguely determined if the evidence answered the EBP question. The response inaccurately or vaguely analyzes the evidence.<br>**12 to >0 pts**<br>**Poor**<br>The response vaguely or inaccurately determined if the evidence answered the EBP question, or it is missing. The response includes inaccurate and vague examples that do not analyze the evidence, or it is missing. | 20 / 20 pts |
    | Completed Appendix E: Select the appropriate appraisal for the selected study: quantitative, qualitative, or mixed methods. | **55 to >49 pts**<br>**Excellent**<br>The response comprehensively and clearly analyzed the evidence. The response comprehensively and clearly analyzes the effectiveness of evidence, or accurately completed the section in the appendix.<br>**49 to >43 pts**<br>**Good**<br>The response clearly analyzed the evidence. The response clearly analyzes the effectiveness of evidence, or accurately completed the section in the appendix.<br>**43 to >12 pts**<br>**Fair**<br>The response inaccurately or vaguely analyzed the evidence. The response inaccurately or vaguely analyzes the effectiveness of evidence, or accurately completed the section in the appendix.<br>**12 to >0 pts**<br>**Poor**<br>The response inaccurately or vaguely analyzed the evidence, or it is missing. The response inaccurately or vaguely analyzes the effectiveness of evidence or did not accurately complete the section in the appendix, or it is missing. | 55 / 55 pts |
    | Completed Appendix G: Identified the EBP question for one selected article. | **5 to >4 pts**<br>**Excellent**<br>The response clearly and accurately identified the EBP question of the selected article.<br>**4 to >3.5 pts**<br>**Good**<br>The response accurately identified the EBP question of the selected article.<br>**3.5 to >3 pts**<br>**Fair**<br>The response vaguely or inaccurately identified the EBP question of the selected article.<br>**3 to >0 pts**<br>**Poor**<br>The response vaguely or inaccurately identified the EBP question of the selected article, or it is missing. | 0 / 5 pts |
    | Completed Appendix G: Completed all components of the form for the selected article. | **55 to >49 pts**<br>**Excellent**<br>The response comprehensively and clearly completed all sections of the form. The response comprehensively and clearly analyzes the article and provides a clear review of the article selected.<br>**49 to >43 pts**<br>**Good**<br>The response clearly completed all sections of the form. The response clearly analyzes the article and provides a clear review of the article selected.<br>**43 to >12 pts**<br>**Fair**<br>The response inaccurately or vaguely completed all sections of the form. The response inaccurately or vaguely analyzes the article and provides a clear review of the article selected.<br>**12 to >0 pts**<br>**Poor**<br>The response inaccurately or vaguely completed all sections of the form, or it is missing. The response inaccurately or vaguely analyzes the article and provides a clear review of the article selected, or it is missing. | 55 / 55 pts |
    | Written Expression and Formatting—Paragraph Development and Organization: Paragraphs make clear points that support well-developed ideas, flow logically, and demonstrate continuity of ideas. Sentences are carefully focused—neither long and rambling nor short and lacking substance. A clear and comprehensive purpose statement and introduction is provided which delineates all required criteria. | **5 to >4 pts**<br>**Excellent**<br>Paragraphs and sentences follow writing standards for flow, continuity, and clarity. A clear and comprehensive purpose statement, introduction, and conclusion is provided which delineates all required criteria.<br>**4 to >3.5 pts**<br>**Good**<br>Paragraphs and sentences follow writing standards for flow, continuity, and clarity 80% of the time. Purpose, introduction, and conclusion of the assignment is stated, yet are only briefly described.<br>**3.5 to >3 pts**<br>**Fair**<br>Paragraphs and sentences follow writing standards for flow, continuity, and clarity 60%–79% of the time. Purpose, introduction, and conclusion of the assignment is vague or off topic.<br>**3 to >0 pts**<br>**Poor**<br>Paragraphs and sentences follow writing standards for flow, continuity, and clarity < 60% of the time. No purpose statement, introduction, or conclusion was provided. | 0 / 5 pts |
    | Written Expression and Formatting—English Writing Standards: Correct grammar, mechanics, and proper punctuation. | **5 to >4 pts**<br>**Excellent**<br>Uses correct grammar, spelling, and punctuation with no errors.<br>**4 to >3.5 pts**<br>**Good**<br>Contains a few (one or two) grammar, spelling, and punctuation errors.<br>**3.5 to >3 pts**<br>**Fair**<br>Contains several (three or four) grammar, spelling, and punctuation errors.<br>**3 to >0 pts**<br>**Poor**<br>Contains many (≥ 5) grammar, spelling, and punctuation errors that interfere with the reader’s understanding. | 5 / 5 pts |
    | Written Expression and Formatting: The paper follows correct APA format for title page, headings, font, spacing, margins, indentations, page numbers, parenthetical/in-text citations, and reference list. | **5 to >4 pts**<br>**Excellent**<br>Uses correct APA format with no errors.<br>**4 to >3.5 pts**<br>**Good**<br>Contains a few (one or two) APA format errors.<br>**3.5 to >3 pts**<br>**Fair**<br>Contains several (three or four) APA format errors. | |

    **WK10ASSIGN.DATAQualityImprovementProject.docx**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/wk10assign-dataqualityimprovementproject-docx-10275531)

    **## WK8Rubric.docx**

    Close Rubric

    | | | |
    | — | — | — |
    | NURS_8211_Week8_Assignment_Rubric |
    | | | |
    | **NURS_8211_Week8_Assignment_Rubric** |
    | **Criteria** | **Ratings** | **Pts** |
    | Completed Appendix E: Determined if the evidence answered the evidence-based practice question. | **20 to >16 pts**<br>**Excellent**<br>The response comprehensively and clearly determined if the evidence answered the EBP question. The response comprehensively and clearly analyzes the evidence.<br>**16 to >15 pts**<br>**Good**<br>The response clearly determined if the evidence answered the EBP question. The response clearly analyzes the evidence.<br>**15 to >12 pts**<br>**Fair**<br>The response inaccurately or vaguely determined if the evidence answered the EBP question. The response inaccurately or vaguely analyzes the evidence.<br>**12 to >0 pts**<br>**Poor**<br>The response vaguely or inaccurately determined if the evidence answered the EBP question, or it is missing. The response includes inaccurate and vague examples that do not analyze the evidence, or it is missing. | 20 / 20 pts |
    | Completed Appendix E: Select the appropriate appraisal for the selected study: quantitative, qualitative, or mixed methods. | **55 to >49 pts**<br>**Excellent**<br>The response comprehensively and clearly analyzed the evidence. The response comprehensively and clearly analyzes the effectiveness of evidence, or accurately completed the section in the appendix.<br>**49 to >43 pts**<br>**Good**<br>The response clearly analyzed the evidence. The response clearly analyzes the effectiveness of evidence, or accurately completed the section in the appendix.<br>**43 to >12 pts**<br>**Fair**<br>The response inaccurately or vaguely analyzed the evidence. The response inaccurately or vaguely analyzes the effectiveness of evidence, or accurately completed the section in the appendix.<br>**12 to >0 pts**<br>**Poor**<br>The response inaccurately or vaguely analyzed the evidence, or it is missing. The response inaccurately or vaguely analyzes the effectiveness of evidence or did not accurately complete the section in the appendix, or it is missing. | 55 / 55 pts |
    | Completed Appendix G: Identified the EBP question for one selected article. | **5 to >4 pts**<br>**Excellent**<br>The response clearly and accurately identified the EBP question of the selected article.<br>**4 to >3.5 pts**<br>**Good**<br>The response accurately identified the EBP question of the selected article.<br>**3.5 to >3 pts**<br>**Fair**<br>The response vaguely or inaccurately identified the EBP question of the selected article.<br>**3 to >0 pts**<br>**Poor**<br>The response vaguely or inaccurately identified the EBP question of the selected article, or it is missing. | 0 / 5 pts |
    | Completed Appendix G: Completed all components of the form for the selected article. | **55 to >49 pts**<br>**Excellent**<br>The response comprehensively and clearly completed all sections of the form. The response comprehensively and clearly analyzes the article and provides a clear review of the article selected.<br>**49 to >43 pts**<br>**Good**<br>The response clearly completed all sections of the form. The response clearly analyzes the article and provides a clear review of the article selected.<br>**43 to >12 pts**<br>**Fair**<br>The response inaccurately or vaguely completed all sections of the form. The response inaccurately or vaguely analyzes the article and provides a clear review of the article selected.<br>**12 to >0 pts**<br>**Poor**<br>The response inaccurately or vaguely completed all sections of the form, or it is missing. The response inaccurately or vaguely analyzes the article and provides a clear review of the article selected, or it is missing. | 55 / 55 pts |
    | Written Expression and Formatting—Paragraph Development and Organization: Paragraphs make clear points that support well-developed ideas, flow logically, and demonstrate continuity of ideas. Sentences are carefully focused—neither long and rambling nor short and lacking substance. A clear and comprehensive purpose statement and introduction is provided which delineates all required criteria. | **5 to >4 pts**<br>**Excellent**<br>Paragraphs and sentences follow writing standards for flow, continuity, and clarity. A clear and comprehensive purpose statement, introduction, and conclusion is provided which delineates all required criteria.<br>**4 to >3.5 pts**<br>**Good**<br>Paragraphs and sentences follow writing standards for flow, continuity, and clarity 80% of the time. Purpose, introduction, and conclusion of the assignment is stated, yet are only briefly described.<br>**3.5 to >3 pts**<br>**Fair**<br>Paragraphs and sentences follow writing standards for flow, continuity, and clarity 60%–79% of the time. Purpose, introduction, and conclusion of the assignment is vague or off topic.<br>**3 to >0 pts**<br>**Poor**<br>Paragraphs and sentences follow writing standards for flow, continuity, and clarity < 60% of the time. No purpose statement, introduction, or conclusion was provided. | 0 / 5 pts |
    | Written Expression and Formatting—English Writing Standards: Correct grammar, mechanics, and proper punctuation. | **5 to >4 pts**<br>**Excellent**<br>Uses correct grammar, spelling, and punctuation with no errors.<br>**4 to >3.5 pts**<br>**Good**<br>Contains a few (one or two) grammar, spelling, and punctuation errors.<br>**3.5 to >3 pts**<br>**Fair**<br>Contains several (three or four) grammar, spelling, and punctuation errors.<br>**3 to >0 pts**<br>**Poor**<br>Contains many (≥ 5) grammar, spelling, and punctuation errors that interfere with the reader’s understanding. | 5 / 5 pts |
    | Written Expression and Formatting: The paper follows correct APA format for title page, headings, font, spacing, margins, indentations, page numbers, parenthetical/in-text citations, and reference list. | **5 to >4 pts**<br>**Excellent**<br>Uses correct APA format with no errors.<br>**4 to >3.5 pts**<br>**Good**<br>Contains a few (one or two) APA format errors.<br>**3.5 to >3 pts**<br>**Fair**<br>Contains several (three or four) APA format errors. | |

    **WK10ASSIGN.DATAQualityImprovementProject.docx**

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  • [Solved] Strategy Instruction for Rationale and Referencd

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    This is the question you answer for the Rationale and Reference. I have attached My Target Child, Intervention and other documents for your guide. 13. Complete and turn in a written summary of your child change project. The written summary should include a paragraph about each of the following a. A…

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    Assignment Prompt & Instructions

    This is the question you answer for the Rationale and Reference.  I have attached My Target Child, Intervention and other documents for your guide.

    13. Complete and turn in a written summary of your child change project. The written summary

    should include a paragraph about each of the following

    a. A description of strengths, needs, and interests of the focus learner

    b. A behavioral definition of the learning goal, a description of why the target

    behavior/learning goal was important to address, and 3-5 observable and measurable

    objectives, and (d) the communication skill associated with the learning goal

    c. An accurate and comprehensive description of the procedures used for data collection

    d. A description of the intervention or teaching/learning strategies you used (IF you had

    to change or adjust your intervention part way through, describe the change here)

    e. A rationale for selecting and using your intervention with at least two references from

    peer-reviewed, academic journals

    f. A graph that accurately depicts your learning goal data

    g. A graph that accurately depicts your communication skill data

    h. An analysis of the data that indicates where the learner is currently performing in

    relation to the learning goal and communication skill, changes you would make to the

    intervention, teaching strategy, or data collection if you could do it all over again, and

    a clear description of next steps for the focus learner (i.e. how would you continue to

    help the child make progress toward his/her individualized goals

    – [\
    \
    SPED6767_StrategyInstructionProject_Rubric.docx](https://www.sweetstudy.com/files/sped6767-strategyinstructionproject-rubric-docx "SPED6767_StrategyInstructionProject_Rubric.docx")
    – [\
    \
    ArmstrongS.SIPPart1-TargetChildScoringCriteria2.docx](https://www.sweetstudy.com/files/armstrongs-sippart1-targetchildscoringcriteria2-docx-10275243 "ArmstrongS.SIPPart1-TargetChildScoringCriteria2.docx")
    – [\
    \
    ArmstrongSSIPPart4-ProjectProposal2.docx](https://www.sweetstudy.com/files/armstrongssippart4-projectproposal2-docx "ArmstrongSSIPPart4-ProjectProposal2.docx")
    – [\
    \
    ArmstrongSIPPart5-Intervention1.docx](https://www.sweetstudy.com/files/armstrongsippart5-intervention1-docx "ArmstrongSIPPart5-Intervention1.docx")
    – [\
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    S.ArmstrongSIPPart2-DataCollectionScoringCriteria1.docx](https://www.sweetstudy.com/files/s-armstrongsippart2-datacollectionscoringcriteria1-docx "S.ArmstrongSIPPart2-DataCollectionScoringCriteria1.docx")

    – a year ago

  • [Solved] Section V written analysis

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    review the results of the Formal/Norm Referenced Assessment, Informal/Criterion Referenced Assessment, and Informal/Performance Authentic Assessment, then based these results, provide an overall written analysis of the child’s performance across all assessments, observations, interviews. Write and s…

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    Assignment Prompt & Instructions

    review the results of the Formal/Norm Referenced Assessment, Informal/Criterion Referenced Assessment, and Informal/Performance Authentic Assessment, then based these results, provide an overall written analysis of the child’s performance across all assessments, observations, interviews. Write and submit Section V: Written Analysis.

    – [\
    \
    SectionVWrittenAnalysis_Rationaletemplate-2.docx](https://www.sweetstudy.com/files/sectionvwrittenanalysis-rationaletemplate-2-docx "SectionVWrittenAnalysis_Rationaletemplate-2.docx")
    – [\
    \
    TAIPSECTIONII.docx](https://www.sweetstudy.com/files/taipsectionii-docx "TAIPSECTIONII.docx")
    – [\
    \
    TAIP9.docx](https://www.sweetstudy.com/files/taip9-docx "TAIP9.docx")
    – [\
    \
    MOISE_THESKA_SectionIVPerformance_PortfolioAssessment.docx](https://www.sweetstudy.com/files/moise-theska-sectionivperformance-portfolioassessment-docx "MOISE_THESKA_SectionIVPerformance_PortfolioAssessment.docx")

    – a year ago

  • [Solved] Reflective Analysis on the Research Project and Clinical Hours

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    The purpose of this analysis is to reflect on your experience in the course, focusing on your final research project and clinical hours. This assignment will allow you to analyze how these experiences impacted your professional development, your community, and future project sustainability. **Instru…

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    Assignment Prompt & Instructions

    The purpose of this analysis is to reflect on your experience in the course, focusing on your final research project and clinical hours. This assignment will allow you to analyze how these experiences impacted your professional development, your community, and future project sustainability.

    **Instructions:**

    1. Write a reflective analysis addressing the following points:

    **Final Research Project:**

    – Explain how your project can generate a positive change in the community and patients' lives.
    – Analyze how your project contributed to your personal and professional experience and prepared you for the future as a DN-prepared nurse.
    – Reflect on the strategies you would implement to ensure your project remains sustainable and does not fall into disuse after graduation.

    **Clinical Hours Experience:**

    – Evaluate whether the clinical hours completed during the course were sufficient to meet your learning objectives. Provide clear and detailed reasoning to support your response.
    – Reflect on how the clinical hours positively impacted your professional development, emphasizing the most beneficial aspects.
    – Identify specific elements of the clinical hours that you would modify and explain the reasons for suggesting these changes.

    **Submission Instructions:**

    – Your assignment will be run through TurnItIn to check for plagiarism.

    – [\
    \
    ProjectFinalProposaltotheSchoolofNursing.docx](https://www.sweetstudy.com/files/projectfinalproposaltotheschoolofnursing-docx "ProjectFinalProposaltotheSchoolofNursing.docx")

    – a year ago

  • [Solved] Psychology Assignment 4 / discussion & two replies

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    – [\ \ IMG_8184.jpeg](https://www.sweetstudy.com/files/img-8184-jpeg-10274863 "IMG_8184.jpeg") – [\ \ IMG_8185.jpeg](https://www.sweetstudy.com/files/img-8185-jpeg-10274865 "IMG_8185.jpeg") – [\ \ IMG_8183.jpeg](https://www.sweetstudy.com/files/img-8183-jpeg-10274867 "IMG_8183.jpeg") – a ye…

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    Assignment Prompt & Instructions

    – [\
    \
    IMG_8184.jpeg](https://www.sweetstudy.com/files/img-8184-jpeg-10274863 "IMG_8184.jpeg")
    – [\
    \
    IMG_8185.jpeg](https://www.sweetstudy.com/files/img-8185-jpeg-10274865 "IMG_8185.jpeg")
    – [\
    \
    IMG_8183.jpeg](https://www.sweetstudy.com/files/img-8183-jpeg-10274867 "IMG_8183.jpeg")

    – a year ago

  • [Solved] Mod.6D DiscussionReply

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    You should respond to both discussions separately–with constructive literature material- extending, refuting/correcting, or adding additional nuance to their posts. Minimum 150 words each reply with references under each reply. Incorporate a minimum of 2 current (published within the last five year…

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    Assignment Prompt & Instructions

    You should respond to both discussions separately–with constructive literature material- extending, refuting/correcting, or adding additional nuance to their posts.

    Minimum 150 words each reply with references under each reply.

    Incorporate a minimum of 2 current (published within the last five years) scholarly journal articles or primary legal sources (statutes, court opinions) within your work. Journal articles should be referenced according to the current APA style (the online library has an abbreviated version of the APA Manual).

    Discussion 1

    **Caring for Korean, Puerto Rican, & Jordanian Populations**

    **Biological Variations Among Korean Americans**

    Nursing professionals must recognize how biological differences among Korean Americans impact their healthcare outcomes healthcare provision methods. One of the major concerns is the genetic make-up of Korean Americans which brings inherited risks of diseases that frequently affect their population (Park et al., 2023). Korean Americans experience hypertension and diabetes at higher rates than members of other ethnic groups (Giger & Haddad, 2021). The genetic susceptibility toward hypertension among Korean Americans are exacerbated by traditional food choices which frequently contain high sodium levels (Giger & Haddad, 2021). Besides, the combination of specific cultural healthcare beliefs about traditional treatments and self-restriction toward primary healthcare assistance creates additional barriers for proper health management.

    Korean Americans face significant challenges with their mental health which requires attention for proper care. Many people refrain from seeking mental health assistance because of cultural prejudices thereby causing mental health disorders to go undetected (Giger & Haddad, 2021). Understanding these cultural differences permits nurses to create open-minded environments that motivate patients to express their emotional health concerns without prejudice. Nurses who understand biological and cultural factors will provide better care to Korean American patients through enhanced assessment and customized care planning.

    **Stereotyping Puerto Ricans**

    The practice of stereotyping Puerto Ricans have identical cultural traits to Hispanic Americans results in profound errors affecting healthcare delivery to patients. Generalizations about Puerto Ricans tend to disregard their unique cultural elements and social factors that affect the way they experience healthcare and their specific medical requirements (Díaz et al., 2021). Puerto Ricans face distinctive health challenges including metabolic disorders that show different prevalence rates when compared with other Hispanic communities. Using stereotypes in nursing practice often leads to misjudging a patient's healthcare practices including dietary choices and therapeutic compliance.

    When healthcare providers apply stereotypical assumptions they provide substandard health assessments which leads to communication failures that diminish the quality of care delivered to patients. The incorrect assumption that Puerto Rican patient health issues match Mexican American patient health issues forces nurses to miss vital assessments or screenings specific to Puerto Rican health needs (Giger & Haddad, 2021). The incorrect assessment process creates health plans that fail to meet unique patient requirements thus producing lower overall treatment effectiveness.

    **Geographical Location of Jordan and Its Impact**

    The nation of Jordan stands in the Middle East region between Israel and the West Bank. It also neighbors Syria, Iraq and Saudi Arabia. Its strategic geographic location places it between different cultural and political dynamics that has prolonged political turbulence across the region (Bani Issa, 2023). Recent Jordanian immigrants to the United States face substantial socio-economic impacts stemming from the country's enduring conflicts affecting their health outcomes.

    Political instability in Jordan causes significant trauma and anxiety problems among its American immigrants who experienced conflict or instability (Giger & Haddad, 2021). People who go through such experiences show increased risks of mental health conditions including PTSD and depression. Immigrants face psychological stress together with cultural adjustment difficulties that intensify mental health problems. Healthcare providers must understand the distinctive healthcare needs of recently immigrated Jordanians because their experiences of political turmoil will shape their health requirements.

    Discussion 2

    The nurses and the healthcare team members should be aware that there are going to be biological variations among many different cultural groups. However,  some of the most common biological variations among the Korean Americans are related to very specific conditions. Some of these genetic conditions that Korean Americans are exposed to or have a high risk of are stomach cancer, hepatitis B, lactose intolerance ,low alcohol metabolism and  glucose 6 phosphate dehydrogenase deficiency. Korean Americans are at a higher risk of getting stomach cancer due to genetic factors or dietary patterns which may include high consumption of salty foods and smoked foods. Chronic hepatitis B is also a high risk for many Korean Americans because of the high risk for liver cirrhosis and hepatocellular carcinoma (Jo et al., 2019). There is also a big population of people that may also be lactose intolerant and dietary needs have to be taken into consideration while making any treatment plans or any dietary recommendations. Another thing that nurses and the healthcare team members should be aware of is the low level of alcohol metabolism which can lead to symptoms of facial redness, nausea, and headache (Oh et al., 2021).

    Nurses and healthcare members should also consider the genetic variations that can influence how certain medication is being metabolized in the body and this may vary due to different ethnic groups and the genetic makeup of the patients.

    Stereotyping Puerto Ricans as similar to other Hispanic Americans can lead to many different errors due to a difference in the historical background and the cultural background. There are certain commonalities between the Hispanic groups would be the language however there are different dialects and different slangs that are used in each Latin American countries. Even though Spanish is a very common language there are going to be some different idioms and dialects that not everyone is going to understand and this can lead to misunderstandings about the symptoms and the treatment options. There are also going to be some traditional remedies that may be shared among other Hispanic cultures however, it would be wrong to assume that everyone and every culture would have the same traditional remedies. There is also a difference in the historical and  political aspect which can lead to a misunderstanding if stereotypes and assumptions are being made without any knowledge. There are many different ways that a nurse or any health care member can avoid to stereotype all Hispanics and one of them is to learn about the specific culture of the patient and ask questions. It is very important to ask any open-ended questions to understand more about their culture and to make sure that if interpreters are needed they are appropriate and they can understand the patient.

    The geographical location of Jordan is in the Middle East and it does share borders with the other Middle Eastern countries such as Syria, Iraq, and Saudi Arabia along with Palestine. The political turmoil that many residents of Jordan might experience will affect their mental health in a negative way. Many of these people will have trauma and PTSD from the different political conflict and many of them will worry and go through grief and or guilt (Altobaishat et al., 2025). There is also going to be an effect on the financial and the social issues due to the poor economy and there is going to be a problem with discrimination as well for the immigrated Jordanian Americans.

    – a year ago

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    Assignment Prompt & Instructions

    [>Management homework help](https://www.sweetstudy.com/fields/business-finance-management)

    – a year ago

    **files (4)**

    – ## UnitIIICaseStudyMarketingSpotlightLEGO.pdf

    – ## UnitIIICaseStudy2024_How_to_Find_Company_Information_in_BSU_TLG.pdf

    – ## UnitIIICaseStudy2024_Search_for_Articles_with_a_Company_Focus_tlg_.pdf

    – ## AdvancedMarketingMKT5301UnitIIICaseStudy.docx

    **## UnitIIICaseStudyMarketingSpotlightLEGO.pdf**

    Printed by: melissabunn24@gmail.com. Printing is for personal, private use only. No part of this book may be
    reproduced or transmitted without publisher's prior permission. Violators will be prosecuted.

    Printed by: melissabunn24@gmail.com. Printing is for personal, private use only. No part of this book may be
    reproduced or transmitted without publisher's prior permission. Violators will be prosecuted.

    **## UnitIIICaseStudy2024_How_to_Find_Company_Information_in_BSU_TLG.pdf**

    How To Find Company Information in Business Source Ultimate

    1) Navigate to the Business Source Ultimate database. On the main search page, choose Company Information.

    2) If you know the name of the company you wish to research, type the company name into the search box. You can also

    search by parent company, ticker symbol, or keyword.

    3) If you haven’t chosen a company, select either Public or Private underneath U.S. Company Type and click Search. This will

    redirect you to a list of companies arranged by total revenue.

    4) For individual reference assistance, please contact a librarian via email, phone, or chat. (Chat is available 24/7.)

    **## UnitIIICaseStudy2024_Search_for_Articles_with_a_Company_Focus_tlg_.pdf**

    Search for Articles with a Company Focus

    1) Locate the Business Source Ultimate database in the CSU Library by first clicking Databases on the library

    homepage. Select the database in the alphabetical list.

    2) To search for articles in the Business Source Complete database with a focus on a specific company, type

    the company name into the top search box and select CO Company Entity as your search field limit.

    3) To narrow your search to different topics, add more keywords or key phrases below. Place quotation

    marks around phrases.

    4) You can also try this same search in ABI/INFORM Collection database:

    5. For individual reference assistance, please contact a librarian via email, phone, or chat. (Chat is available

    24/7.)

    **## AdvancedMarketingMKT5301UnitIIICaseStudy.docx**

    2

    Advanced Marketing MKT 5301

    Unit III Case Study

    **LEGO Case Study**

    Case studies are an essential learning strategy in business classes as they provide an opportunity for you to critically analyze events that have taken place in real-life businesses. This develops your critical thinking and research skills as you research the competition and industry in which your business resides in order to formulate a recommendation for the challenges faced by the company.

    For this unit, review the Marketing Spotlight: LEGO case study in Chapter 5 of your textbook. This assignment will be comprised of two parts; one part will ask you to respond to questions, and the other will require you to complete a case analysis.

    **Part 1**

    Evaluate this case and respond to each of the following questions using both theory and practical managerial thinking.

    · How does LEGO manage to constantly reinvent its business?

    · What role did marketing research play in LEGO’s market success?

    · What differentiates LEGO from its competitors? Is LEGO’s competitive advantage sustainable?

    · Analyze how the company has built a strong customer relationship with their target market.

    · Review any potential ethical implications with LEGO. How are they aligning with good ethical practices?

    Your Part 1 response must be at least two pages in length. Follow APA Style when creating citations and references for this assignment. Note that you will submit Part 1 and Part 2 in one document.

    **Part 2**

    Complete a case analysis of LEGO. This requires that you conduct research on LEGO beyond the case study material in the textbook. In the case analysis, you will look at the situational analysis, problem, and alternatives, and you will provide a recommendation. Refer to the instructions below as you construct your analysis.

    Situational Analysis

    · Discuss the external environment through the compilation of a PEST (political, economic, sociocultural, and technology) analysis.

    · Discuss the internal and external environment through the compilation of a SWOT (strengths, weaknesses, opportunities, and threats) analysis.

    · Determine the next steps for a business after evaluating the current market position within an industry.

    · Examine how data analytics support global marketing strategies.

    Problem

    · Identify at least one organizational problem that LEGO is currently having or one that you project it will have in the future. Base this on your research and critical thinking.

    Alternatives

    · Compile three or four potential marketing-related solutions to the problem above. Remember that these are potential alternatives; you will not select all of the alternatives to solve the problem.

    Recommendation (Marketing Strategy)

    · Select one or two of the alternatives above to solve the problem that you identified in this case analysis and determine marketing strategy solutions for a company.

    · Discuss your rationale for choosing these and not the others. Include supporting research that will increase the depth of your analysis and determine marketing strategy solutions for a company.

    In order to successfully complete Part 2 of this case study, you need to review the video and task learning guides (TLGs) below. The following resources will provide you with the skills to research industries/competitors.

    _Company and Industry Research_ video (
    transcript for
    _Company and Industry Research_ video
    ) See link https://www.youtube.com/watch?v=HNYiCJ2fNzc

    _How to Find Company Information in the Business Source Ultimate Database_ TLG **See attached**

    _How to Search for Articles With a Company Focus_ TLG
    **See attached**

    _Mergent Online_: This database provides specific details and reports. For example, typing “Apple” into the company search bar will provide details about the specific company, such as the company location, contact information, industry affiliation, and basic financial market details. The tabs next to “Company Details” will give further information.

    _IBISWorld_: This database is another great resource for company and industry information. Typing in a company name or keyword related to the industry you would like to explore will bring up a list of industry reports and information related to the search term. This database's primary focus is on the industry at large rather than the individual company. The “Similar Industries” section can be used to identify potential competitors or substitutes.

    _Business Source Ultimate_: This is one of our bigger databases. This main screen can be used for industry research. You can search for an industry using the NAIC code in the NAIC/Industry Code search bar or by choosing “Industry Profile” under publication type and typing a broad keyword into the main search box.

    You can search for specific company information by clicking on the “Company Information” tab at the top of the main screen. In the “Company Information” tab, you can search for specific information by specifying “Company Name” or “Ticker Symbol.” If you need help choosing a public U.S company to research, you can check the box that says “Public” under “U.S. Company Type.” This will provide a list of publicly traded companies in the United States.

    _ABI/INFORM Collection_: This database can be used to look for articles on specific companies as well as company and industry information. If you type in a company name, you can change the dropdown box that says “Anywhere” to “Company/organization – ORG.” You can add any keywords you want in the lower boxes and hit search.

    Part 2 must be at least four pages in length. Follow APA Style when creating citations and references for this assignment. Support Part 2 with at least three sources outside of the textbook. As aforementioned, keep in mind that Part 1 and Part 2 will be submitted in one document.

    **## AdvancedMarketingMKT5301UnitIIICaseStudy.docx**

    2

    Advanced Marketing MKT 5301

    Unit III Case Study

    **LEGO Case Study**

    Case studies are an essential learning strategy in business classes as they provide an opportunity for you to critically analyze events that have taken place in real-life businesses. This develops your critical thinking and research skills as you research the competition and industry in which your business resides in order to formulate a recommendation for the challenges faced by the company.

    For this unit, review the Marketing Spotlight: LEGO case study in Chapter 5 of your textbook. This assignment will be comprised of two parts; one part will ask you to respond to questions, and the other will require you to complete a case analysis.

    **Part 1**

    Evaluate this case and respond to each of the following questions using both theory and practical managerial thinking.

    · How does LEGO manage to constantly reinvent its business?

    · What role did marketing research play in LEGO’s market success?

    · What differentiates LEGO from its competitors? Is LEGO’s competitive advantage sustainable?

    · Analyze how the company has built a strong customer relationship with their target market.

    · Review any potential ethical implications with LEGO. How are they aligning with good ethical practices?

    Your Part 1 response must be at least two pages in length. Follow APA Style when creating citations and references for this assignment. Note that you will submit Part 1 and Part 2 in one document.

    **Part 2**

    Complete a case analysis of LEGO. This requires that you conduct research on LEGO beyond the case study material in the textbook. In the case analysis, you will look at the situational analysis, problem, and alternatives, and you will provide a recommendation. Refer to the instructions below as you construct your analysis.

    Situational Analysis

    · Discuss the external environment through the compilation of a PEST (political, economic, sociocultural, and technology) analysis.

    · Discuss the internal and external environment through the compilation of a SWOT (strengths, weaknesses, opportunities, and threats) analysis.

    · Determine the next steps for a business after evaluating the current market position within an industry.

    · Examine how data analytics support global marketing strategies.

    Problem

    · Identify at least one organizational problem that LEGO is currently having or one that you project it will have in the future. Base this on your research and critical thinking.

    Alternatives

    · Compile three or four potential marketing-related solutions to the problem above. Remember that these are potential alternatives; you will not select all of the alternatives to solve the problem.

    Recommendation (Marketing Strategy)

    · Select one or two of the alternatives above to solve the problem that you identified in this case analysis and determine marketing strategy solutions for a company.

    · Discuss your rationale for choosing these and not the others. Include supporting research that will increase the depth of your analysis and determine marketing strategy solutions for a company.

    In order to successfully complete Part 2 of this case study, you need to review the video and task learning guides (TLGs) below. The following resources will provide you with the skills to research industries/competitors.

    _Company and Industry Research_ video (
    transcript for
    _Company and Industry Research_ video
    ) See link https://www.youtube.com/watch?v=HNYiCJ2fNzc

    _How to Find Company Information in the Business Source Ultimate Database_ TLG **See attached**

    _How to Search for Articles With a Company Focus_ TLG
    **See attached**

    _Mergent Online_: This database provides specific details and reports. For example, typing “Apple” into the company search bar will provide details about the specific company, such as the company location, contact information, industry affiliation, and basic financial market details. The tabs next to “Company Details” will give further information.

    _IBISWorld_: This database is another great resource for company and industry information. Typing in a company name or keyword related to the industry you would like to explore will bring up a list of industry reports and information related to the search term. This database's primary focus is on the industry at large rather than the individual company. The “Similar Industries” section can be used to identify potential competitors or substitutes.

    _Business Source Ultimate_: This is one of our bigger databases. This main screen can be used for industry research. You can search for an industry using the NAIC code in the NAIC/Industry Code search bar or by choosing “Industry Profile” under publication type and typing a broad keyword into the main search box.

    You can search for specific company information by clicking on the “Company Information” tab at the top of the main screen. In the “Company Information” tab, you can search for specific information by specifying “Company Name” or “Ticker Symbol.” If you need help choosing a public U.S company to research, you can check the box that says “Public” under “U.S. Company Type.” This will provide a list of publicly traded companies in the United States.

    _ABI/INFORM Collection_: This database can be used to look for articles on specific companies as well as company and industry information. If you type in a company name, you can change the dropdown box that says “Anywhere” to “Company/organization – ORG.” You can add any keywords you want in the lower boxes and hit search.

    Part 2 must be at least four pages in length. Follow APA Style when creating citations and references for this assignment. Support Part 2 with at least three sources outside of the textbook. As aforementioned, keep in mind that Part 1 and Part 2 will be submitted in one document.

    **## UnitIIICaseStudyMarketingSpotlightLEGO.pdf**

    Printed by: melissabunn24@gmail.com. Printing is for personal, private use only. No part of this book may be
    reproduced or transmitted without publisher's prior permission. Violators will be prosecuted.

    Printed by: melissabunn24@gmail.com. Printing is for personal, private use only. No part of this book may be
    reproduced or transmitted without publisher's prior permission. Violators will be prosecuted.

    **## UnitIIICaseStudy2024_How_to_Find_Company_Information_in_BSU_TLG.pdf**

    How To Find Company Information in Business Source Ultimate

    1) Navigate to the Business Source Ultimate database. On the main search page, choose Company Information.

    2) If you know the name of the company you wish to research, type the company name into the search box. You can also

    search by parent company, ticker symbol, or keyword.

    3) If you haven’t chosen a company, select either Public or Private underneath U.S. Company Type and click Search. This will

    redirect you to a list of companies arranged by total revenue.

    4) For individual reference assistance, please contact a librarian via email, phone, or chat. (Chat is available 24/7.)

    **## UnitIIICaseStudy2024_Search_for_Articles_with_a_Company_Focus_tlg_.pdf**

    Search for Articles with a Company Focus

    1) Locate the Business Source Ultimate database in the CSU Library by first clicking Databases on the library

    homepage. Select the database in the alphabetical list.

    2) To search for articles in the Business Source Complete database with a focus on a specific company, type

    the company name into the top search box and select CO Company Entity as your search field limit.

    3) To narrow your search to different topics, add more keywords or key phrases below. Place quotation

    marks around phrases.

    4) You can also try this same search in ABI/INFORM Collection database:

    5. For individual reference assistance, please contact a librarian via email, phone, or chat. (Chat is available

    24/7.)

    **## AdvancedMarketingMKT5301UnitIIICaseStudy.docx**

    2

    Advanced Marketing MKT 5301

    Unit III Case Study

    **LEGO Case Study**

    Case studies are an essential learning strategy in business classes as they provide an opportunity for you to critically analyze events that have taken place in real-life businesses. This develops your critical thinking and research skills as you research the competition and industry in which your business resides in order to formulate a recommendation for the challenges faced by the company.

    For this unit, review the Marketing Spotlight: LEGO case study in Chapter 5 of your textbook. This assignment will be comprised of two parts; one part will ask you to respond to questions, and the other will require you to complete a case analysis.

    **Part 1**

    Evaluate this case and respond to each of the following questions using both theory and practical managerial thinking.

    · How does LEGO manage to constantly reinvent its business?

    · What role did marketing research play in LEGO’s market success?

    · What differentiates LEGO from its competitors? Is LEGO’s competitive advantage sustainable?

    · Analyze how the company has built a strong customer relationship with their target market.

    · Review any potential ethical implications with LEGO. How are they aligning with good ethical practices?

    Your Part 1 response must be at least two pages in length. Follow APA Style when creating citations and references for this assignment. Note that you will submit Part 1 and Part 2 in one document.

    **Part 2**

    Complete a case analysis of LEGO. This requires that you conduct research on LEGO beyond the case study material in the textbook. In the case analysis, you will look at the situational analysis, problem, and alternatives, and you will provide a recommendation. Refer to the instructions below as you construct your analysis.

    Situational Analysis

    · Discuss the external environment through the compilation of a PEST (political, economic, sociocultural, and technology) analysis.

    · Discuss the internal and external environment through the compilation of a SWOT (strengths, weaknesses, opportunities, and threats) analysis.

    · Determine the next steps for a business after evaluating the current market position within an industry.

    · Examine how data analytics support global marketing strategies.

    Problem

    · Identify at least one organizational problem that LEGO is currently having or one that you project it will have in the future. Base this on your research and critical thinking.

    Alternatives

    · Compile three or four potential marketing-related solutions to the problem above. Remember that these are potential alternatives; you will not select all of the alternatives to solve the problem.

    Recommendation (Marketing Strategy)

    · Select one or two of the alternatives above to solve the problem that you identified in this case analysis and determine marketing strategy solutions for a company.

    · Discuss your rationale for choosing these and not the others. Include supporting research that will increase the depth of your analysis and determine marketing strategy solutions for a company.

    In order to successfully complete Part 2 of this case study, you need to review the video and task learning guides (TLGs) below. The following resources will provide you with the skills to research industries/competitors.

    _Company and Industry Research_ video (
    transcript for
    _Company and Industry Research_ video
    ) See link https://www.youtube.com/watch?v=HNYiCJ2fNzc

    _How to Find Company Information in the Business Source Ultimate Database_ TLG **See attached**

    _How to Search for Articles With a Company Focus_ TLG
    **See attached**

    _Mergent Online_: This database provides specific details and reports. For example, typing “Apple” into the company search bar will provide details about the specific company, such as the company location, contact information, industry affiliation, and basic financial market details. The tabs next to “Company Details” will give further information.

    _IBISWorld_: This database is another great resource for company and industry information. Typing in a company name or keyword related to the industry you would like to explore will bring up a list of industry reports and information related to the search term. This database's primary focus is on the industry at large rather than the individual company. The “Similar Industries” section can be used to identify potential competitors or substitutes.

    _Business Source Ultimate_: This is one of our bigger databases. This main screen can be used for industry research. You can search for an industry using the NAIC code in the NAIC/Industry Code search bar or by choosing “Industry Profile” under publication type and typing a broad keyword into the main search box.

    You can search for specific company information by clicking on the “Company Information” tab at the top of the main screen. In the “Company Information” tab, you can search for specific information by specifying “Company Name” or “Ticker Symbol.” If you need help choosing a public U.S company to research, you can check the box that says “Public” under “U.S. Company Type.” This will provide a list of publicly traded companies in the United States.

    _ABI/INFORM Collection_: This database can be used to look for articles on specific companies as well as company and industry information. If you type in a company name, you can change the dropdown box that says “Anywhere” to “Company/organization – ORG.” You can add any keywords you want in the lower boxes and hit search.

    Part 2 must be at least four pages in length. Follow APA Style when creating citations and references for this assignment. Support Part 2 with at least three sources outside of the textbook. As aforementioned, keep in mind that Part 1 and Part 2 will be submitted in one document.

    **## UnitIIICaseStudyMarketingSpotlightLEGO.pdf**

    Printed by: melissabunn24@gmail.com. Printing is for personal, private use only. No part of this book may be
    reproduced or transmitted without publisher's prior permission. Violators will be prosecuted.

    Printed by: melissabunn24@gmail.com. Printing is for personal, private use only. No part of this book may be
    reproduced or transmitted without publisher's prior permission. Violators will be prosecuted.

    **## UnitIIICaseStudy2024_How_to_Find_Company_Information_in_BSU_TLG.pdf**

    How To Find Company Information in Business Source Ultimate

    1) Navigate to the Business Source Ultimate database. On the main search page, choose Company Information.

    2) If you know the name of the company you wish to research, type the company name into the search box. You can also

    search by parent company, ticker symbol, or keyword.

    3) If you haven’t chosen a company, select either Public or Private underneath U.S. Company Type and click Search. This will

    redirect you to a list of companies arranged by total revenue.

    4) For individual reference assistance, please contact a librarian via email, phone, or chat. (Chat is available 24/7.)

    **## UnitIIICaseStudy2024_Search_for_Articles_with_a_Company_Focus_tlg_.pdf**

    Search for Articles with a Company Focus

    1) Locate the Business Source Ultimate database in the CSU Library by first clicking Databases on the library

    homepage. Select the database in the alphabetical list.

    2) To search for articles in the Business Source Complete database with a focus on a specific company, type

    the company name into the top search box and select CO Company Entity as your search field limit.

    3) To narrow your search to different topics, add more keywords or key phrases below. Place quotation

    marks around phrases.

    4) You can also try this same search in ABI/INFORM Collection database:

    5. For individual reference assistance, please contact a librarian via email, phone, or chat. (Chat is available

    24/7.)

    **## AdvancedMarketingMKT5301UnitIIICaseStudy.docx**

    2

    Advanced Marketing MKT 5301

    Unit III Case Study

    **LEGO Case Study**

    Case studies are an essential learning strategy in business classes as they provide an opportunity for you to critically analyze events that have taken place in real-life businesses. This develops your critical thinking and research skills as you research the competition and industry in which your business resides in order to formulate a recommendation for the challenges faced by the company.

    For this unit, review the Marketing Spotlight: LEGO case study in Chapter 5 of your textbook. This assignment will be comprised of two parts; one part will ask you to respond to questions, and the other will require you to complete a case analysis.

    **Part 1**

    Evaluate this case and respond to each of the following questions using both theory and practical managerial thinking.

    · How does LEGO manage to constantly reinvent its business?

    · What role did marketing research play in LEGO’s market success?

    · What differentiates LEGO from its competitors? Is LEGO’s competitive advantage sustainable?

    · Analyze how the company has built a strong customer relationship with their target market.

    · Review any potential ethical implications with LEGO. How are they aligning with good ethical practices?

    Your Part 1 response must be at least two pages in length. Follow APA Style when creating citations and references for this assignment. Note that you will submit Part 1 and Part 2 in one document.

    **Part 2**

    Complete a case analysis of LEGO. This requires that you conduct research on LEGO beyond the case study material in the textbook. In the case analysis, you will look at the situational analysis, problem, and alternatives, and you will provide a recommendation. Refer to the instructions below as you construct your analysis.

    Situational Analysis

    · Discuss the external environment through the compilation of a PEST (political, economic, sociocultural, and technology) analysis.

    · Discuss the internal and external environment through the compilation of a SWOT (strengths, weaknesses, opportunities, and threats) analysis.

    · Determine the next steps for a business after evaluating the current market position within an industry.

    · Examine how data analytics support global marketing strategies.

    Problem

    · Identify at least one organizational problem that LEGO is currently having or one that you project it will have in the future. Base this on your research and critical thinking.

    Alternatives

    · Compile three or four potential marketing-related solutions to the problem above. Remember that these are potential alternatives; you will not select all of the alternatives to solve the problem.

    Recommendation (Marketing Strategy)

    · Select one or two of the alternatives above to solve the problem that you identified in this case analysis and determine marketing strategy solutions for a company.

    · Discuss your rationale for choosing these and not the others. Include supporting research that will increase the depth of your analysis and determine marketing strategy solutions for a company.

    In order to successfully complete Part 2 of this case study, you need to review the video and task learning guides (TLGs) below. The following resources will provide you with the skills to research industries/competitors.

    _Company and Industry Research_ video (
    transcript for
    _Company and Industry Research_ video
    ) See link https://www.youtube.com/watch?v=HNYiCJ2fNzc

    _How to Find Company Information in the Business Source Ultimate Database_ TLG **See attached**

    _How to Search for Articles With a Company Focus_ TLG
    **See attached**

    _Mergent Online_: This database provides specific details and reports. For example, typing “Apple” into the company search bar will provide details about the specific company, such as the company location, contact information, industry affiliation, and basic financial market details. The tabs next to “Company Details” will give further information.

    _IBISWorld_: This database is another great resource for company and industry information. Typing in a company name or keyword related to the industry you would like to explore will bring up a list of industry reports and information related to the search term. This database's primary focus is on the industry at large rather than the individual company. The “Similar Industries” section can be used to identify potential competitors or substitutes.

    _Business Source Ultimate_: This is one of our bigger databases. This main screen can be used for industry research. You can search for an industry using the NAIC code in the NAIC/Industry Code search bar or by choosing “Industry Profile” under publication type and typing a broad keyword into the main search box.

    You can search for specific company information by clicking on the “Company Information” tab at the top of the main screen. In the “Company Information” tab, you can search for specific information by specifying “Company Name” or “Ticker Symbol.” If you need help choosing a public U.S company to research, you can check the box that says “Public” under “U.S. Company Type.” This will provide a list of publicly traded companies in the United States.

    _ABI/INFORM Collection_: This database can be used to look for articles on specific companies as well as company and industry information. If you type in a company name, you can change the dropdown box that says “Anywhere” to “Company/organization – ORG.” You can add any keywords you want in the lower boxes and hit search.

    Part 2 must be at least four pages in length. Follow APA Style when creating citations and references for this assignment. Support Part 2 with at least three sources outside of the textbook. As aforementioned, keep in mind that Part 1 and Part 2 will be submitted in one document.

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